Archive for August, 2009


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Down line MLM network marketing is the art of taking your business knowledge, combining it with your faith in the product you are selling, rolling it up and packaging it and then presenting it to a room full of strangers as the must have business opportunity they have searched for unsuccessfully until today.

In other words, it turns a room full of unqualified leads into a room full of potential down line candidates for your multi level marketing (MLM) business. There are seven tips for down line MLM network marketing that you will do well to remember the next time you are hosting a business opportunity presentation to attract potential candidates to your business opportunity.

1. Do not be a stick in the mud. Train yourself in the art of small talk, the skill of the meet and greet occasion and how to introduce yourself to a complete stranger without talking about your accomplishments. The latter is probably the hardest aspect to accomplish. Yet so much is riding on your ability to come across in a personable manner.

2. Dress for success but do not overdress. It is tempting to show up at the business presentation in full regalia, such as suit and tie but keep in mind just exactly who your audience is. If you are presenting a business opportunity to a room full of college freshmen the odds are against their wanting to turn into a room full of suit wearing business men in order to succeed.

Slacks, a high quality dress shirt with the sleeves rolled up and some well shined sleek footwear are the best way to dress for that room. Conversely, if you are attending a Chamber of Commerce meeting, then a suit and tie may not be a bad idea.

The weekend meet and greet at the street fair on the other hand, will require just the right mix of successful yet not formal, dressy but just relaxed enough to get the message across that this business opportunity can be fun. Slacks and a golf shirt will do wonderfully.

3. Avoid the jargon. There is nothing more off putting than having someone jump into a presentation that is laden with industry specific terms. Unless you are pitching your business opportunity to a room full of seasoned network marketers, keep the lingo to a minimum.

4. Do not insult your audiences intelligence by reading verbatim from the brochure. Perhaps the most grievous sin committed during business presentations is the unimaginative mode of presentation. Think on your feet and adjust your presentation to fit the audience.

5. Never end your down line MLM network marketing presentation without asking the audience to make a commitment. Define for yourself ahead of time the scope of the commitment. Perhaps you will invite signups for a newsletter, hand out invites for another presentation or boldly ask for names and phone numbers of those ready to get serious about this business opportunity now.

6. Be open to criticism. There will always be a heckler in the audience and the better acquainted with your material you are, the easier it is to deal with the person.

7. Offer refreshments after the presentation. By offering the refreshments at the end, you will cause candidates to linger. This will give you an opportunity to schmooze with the ones who appear the most eager.

Obinna Heche
http://www.articlesbase.com/communication-articles/hosting-a-business-opportunity-presentation-270931.html

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Finding the Right One For You

Nowadays, MLM opportunities are everywhere. There has been an exponential rise in the number of available MLM opportunities – but that doesn’t necessarily mean that there has been a corresponding rise in the number of people who’ve made money from such ventures. (Unless you count the people who started the MLM company in the first place.) The MLM industry is notorious for its scams – thousands of people have lost millions of dollars in fraudulent ventures. In other words, if you are not careful, you are liable to lose your money in this business field.

This is not to say, of course, that all home business MLM opportunities are automatically be classified as frauds. There are people who run legitimate and profitable MLM businesses, not simply the kind that collapses on itself after a period of time. The problem for the casual observer, of course, is separating the rare flower from the abundant thorns. In other words, how can one spot a legitimate MLM opportunity?

The cardinal rule about finding the right home business MLM opportunities is this: If it is too good to be true, it probably is. MLM marketers are taught to exaggerate the potential of their programs, and make it look as if the wealth that you can generate will be effortless. All of this must be seen as a sales pitch – they want you to buy into their program, which will result in them earning a commission. Keep in mind that there is no such thing as a free lunch. This rule applies to everything in life; why should it be any different in a business endeavor? Even if it is “residual income,” you obviously will have to do something to deserve it. In an MLM opportunity makes everything look easy, then you can be sure that something is wrong somewhere. A good, honest program, will advise you of the difficulties of the endeavor without appearing negative or optimistic.

Keep your rationality intact as you evaluate each separate home business MLM opportunity. Don’t let fear stop you from trying out a venture, but don’t let your greed get the best of you either. A good, honest MLM opportunity won’t give you undeserved rewards. If they did, they won’t be in business for very long. Compensation must be realistic and commensurate to achievements, just as in a real business undertaking. The first question you should ask is, “where does the company get the money to pay all the people like me?” If this question is not easy to answer, alarm signals should start to go off inside your head.

Above all, try to conduct business with people of only the highest character, not simply those with the highest intelligence or greatest ambition. After all, without the first quality, the last two will kill you.

S. Lamsa
http://www.articlesbase.com/home-business-articles/home-business-and-mlm-opportunities-what-separates-the-best-from-the-rest-86126.html

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